Denis Wick launches UK Young Ambassador Programme
In collaboration with the company's marketing team, Denis Wick Products and its UK Young Ambassador Programme is aimed to help develop four young players from the Manchester area. They will be mentored and coached by existing artists and will see them involved in product demonstrations and product development. The young musicians will also collaborate with leading Denis Wick and Alliance artists to work on their quartet and solo talents as well as developing their tutoring skills. The group will work alongside Sheona Wade, Richard Marshall and Matthew Routley.
The initiative began at the request of the four young players: Alice Clarke, who plays solo horn with Wingates Band, Ben Burke a Bb bass player with Blackburn & Darwen and the 2nd Rossendale Scout Band, Oliver Tattersall who plays cornet with Whitworth Vale & Healey, and Oliver Atherton, who plays for Milnrow Band and is studying at the Royal Northern College of Music.
Denis Wick Market Lead, Dr Brett Baker, was immediately taken with the idea and has been integral in setting the wheels in motion. Commenting on the initiative Brett stated, "This is the type of proactive involvement in the banding movement that is essential for it to attract new players and new leaders. This is very much a pilot scheme at present, but we are keen to see it succeed and are equally passionate about its ambitions as the players themselves."
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